Jerry Weissman
In the Line of Fire
Paperback Engels 2021 9780136933557
Verwachte levertijd ongeveer 9 werkdagen
Samenvatting
Answer the Toughest Questions Brilliantly...And Win Over Your Audience Every Time!
In this fully updated edition, the world's #1 presentation coach enables you to field any question from any audience and to respond with complete assurance.
Drawing on brand-new business case studies, Jerry Weissman shows you how to control the entire Q&A session and to avoid the defensive, evasive, or contentious answers that can ruin careers.
Whether you're a senior executive, job candidate, or anyone else in business, you're judged on how you handle high-pressure exchanges. Get this book and learn how to handle them successfully.
Part of the Jerry Weissman Presentation Trilogy! Also look for updated Editions of:
Presenting to Win: The Art of Telling Your Story and Designing Your Slides The Power Presenter: Techniques, Style, and Strategy to Be Suasive
“I've been asking tough questions for half a century and listening to variously brilliant, boring, evasive or illuminating answers. Jerry Weissman's book will help anyone--anyone--answer even the toughest questions.”
--Mike Wallace, Sixty Minutes, CBS News
Specificaties
Lezersrecensies
Wees de eerste die een lezersrecensie schrijft!
Inhoudsopgave
<div> Foreword: Baptism Under Fire xvi </div> <div> <br> </div> <div> Introduction: Universal Challenges, Universal Solutions xviii </div> <div> <br> </div> <div> Chapter One: The High Stakes of Q&A 1 </div> <div> <br> </div> <div> The Pricing of an IPO 1 </div> <div> <br> </div> <div> The Making of a President 2 </div> <div> <br> </div> <div> The Unmaking of a CEO 4 </div> <div> <br> </div> <div> Chapter Two: Tough Questions 5 </div> <div> <br> </div> <div> Why People Ask Tough Questions 5 </div> <div> <br> </div> <div> Why Businesspeople Ask Tough Questions 10 </div> <div> <br> </div> <div> Blood Sport 11 </div> <div> <br> </div> <div> Chapter Three: Presenter Behavior/Audience Perception 15 </div> <div> <br> </div> <div> Presenter Behavior: Defensive 16 </div> <div> <br> </div> <div> Presenter Behavior: Contentious 18 </div> <div> <br> </div> <div> Audience Perception 20 </div> <div> <br> </div> <div> Chapter Four: Four Steps of Preparation 23 </div> <div> <br> </div> <div> Research 24 </div> <div> <br> </div> <div> Anticipate 25 </div> <div> <br> </div> <div> Distill 27 </div> <div> <br> </div> <div> Prepare Your Position 29 </div> <div> <br> </div> <div> Chapter Five: The Q&A Cycle 31 </div> <div> <br> </div> <div> Worst-Case Scenario 31 </div> <div> <br> </div> <div> Maximum Control 32 </div> <div> <br> </div> <div> Open the Floor 32 </div> <div> <br> </div> <div> The Q&A Cycle 34 </div> <div> <br> </div> <div> Yield the Floor 35 </div> <div> <br> </div> <div> Chapter Six: You're Not Listening! 37 </div> <div> <br> </div> <div> How to Lose Your Audience 38 </div> <div> <br> </div> <div> How People Ask Questions 38 </div> <div> <br> </div> <div> Ready, Fire, Aim 45 </div> <div> <br> </div> <div> Chapter Seven: Active Listening 47 </div> <div> <br> </div> <div> Yield the Floor 47 </div> <div> <br> </div> <div> Subvocalization 56 </div> <div> <br> </div> <div> Physical Listening 56 </div> <div> <br> </div> <div> Yards After Catch 60 </div> <div> <br> </div> <div> Chapter Eight: The Power of the Buffer 61 </div> <div> <br> </div> <div> Retake the Floor 61 </div> <div> <br> </div> <div> The General's Strategy 63 </div> <div> <br> </div> <div> The Buffer 63 </div> <div> <br> </div> <div> Buffers for the Seven Universal Issues 65 </div> <div> <br> </div> <div> Industry- or Company-Specific Buffers 74 </div> <div> <br> </div> <div> Chapter Nine: Structurally Challenging Questions 77 </div> <div> <br> </div> <div> Negative Questions 78 </div> <div> <br> </div> <div> Irrelevant Questions 80 </div> <div> <br> </div> <div> Multiple Questions 81 </div> <div> <br> </div> <div> Statements 86 </div> <div> <br> </div> <div> Questions About Presented Content 89 </div> <div> <br> </div> <div> Summary 91 </div> <div> <br> </div> <div> Eight Buffer Benefits 91 </div> <div> <br> </div> <div> Chapter Ten: Buy (Thinking) Time with Buffers 93 </div> <div> <br> </div> <div> Paraphrase 93 </div> <div> <br> </div> <div> Double Buffers 96 </div> <div> <br> </div> <div> The Triple Fail-Safe 99 </div> <div> <br> </div> <div> Buffer Options Summary 100 </div> <div> <br> </div> <div> Key Word(s) Buffers in Action 102 </div> <div> <br> </div> <div> The Making of a Master 109 </div> <div> <br> </div> <div> Chapter Eleven: Slip, Slide, and Spin 113 </div> <div> <br> </div> <div> Evasion 113 </div> <div> <br> </div> <div> Valid Reasons to Decline an Answer 121 </div> <div> <br> </div> <div> Chapter Twelve: The Quid Pro Quo Answer 123 </div> <div> <br> </div> <div> Quid Pro Quo / Seven Universal Issues 124 </div> <div> <br> </div> <div> Manage the Time 127 </div> <div> <br> </div> <div> The First Three Steps of Q&A Cycle 129 </div> <div> <br> </div> <div> Chapter Thirteen: Special Questions / Special Answers 131 </div> <div> <br> </div> <div> Tangential 131 </div> <div> <br> </div> <div> False Assumption 132 </div> <div> <br> </div> <div> Unknown 135 </div> <div> <br> </div> <div> Forward Looking 139 </div> <div> <br> </div> <div> Downstream 139 </div> <div> <br> </div> <div> Guilty as Charged 140 </div> <div> <br> </div> <div> Point B and WIIFY 147 </div> <div> <br> </div> <div> Topspin 148 </div> <div> <br> </div> <div> Chapter Fourteen: Topspin 149 </div> <div> <br> </div> <div> Topspin 150 </div> <div> <br> </div> <div> The Suasive Q&A Cycle 155 </div> <div> <br> </div> <div> Chapter Fifteen: Finishing Touches 173 </div> <div> <br> </div> <div> Preparation 173 </div> <div> <br> </div> <div> Verbalization 175 </div> <div> <br> </div> <div> Chapter Sixteen: The Role Model 179 </div> <div> <br> </div> <div> Summary 186 </div> <div> <br> </div> <div> Endnotes 189 </div> <div> <br> </div> <div> Appendix A: Video Links 201 </div> <div> <br> </div> <div> Index 211 </div> <div> <br> </div>
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan