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Business Communication Essentials: Fundamental Skills for the Mobile-Digital-Social Workplace + MyLab Business Communication with Pearson eText, Global Edition

Paperback Engels 2020 9781292330204
Verwachte levertijd ongeveer 9 werkdagen

Samenvatting

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content, which is especially relevant to students outside the United States.

 

This package includes MyLab Business Communication.

 

Help your students launch their careers with modern communication skills

For the past two decades, business communication has been in a constant flux, with email, web content, social media, and mobile devices changing the rules of the game. Business Communication Essentials: Fundamental Skills for the Mobile-Digital-Social Workplace equips students with the fundamental skills for a career in the modern, mobile workplace. With a balance of basic business English, communication approaches, and the latest technology, the text covers writing, listening, and presentation strategies in a contemporary manner. In the 8th Edition, Bovee and Thill provide numerous exercises, tools, and online resources to prepare students for the new reality of mobile communications, and emerging trends, for a bright start in the business. 

 

Reach every student by pairing this text with MyLab Business Communication

MyLab™ is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student.
MyLab Business Communication should only be purchased when required by an instructor. Please be sure you have the correct ISBN and Course ID. Instructors, contact your Pearson representative for more information.

Specificaties

ISBN13:9781292330204
Taal:Engels
Bindwijze:paperback

Lezersrecensies

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Inhoudsopgave

<ul> <li>1 Professional Communication in Today’s Digital, Social, Mobile World </li> <li>2 Collaboration, Interpersonal Communication, and Business Etiquette </li> <li>3 Planning Business Messages </li> <li>4 Writing Business Messages </li> <li>5 Completing Business Messages </li> <li>6 Crafting Messages for Digital Channels </li> <li>7 Writing Routine and Positive Messages </li> <li>8 Writing Negative Messages </li> <li>9 Writing Persuasive Messages </li> <li>10 Understanding and Planning Reports and Proposals </li> <li>11 Writing and Completing Reports and Proposals </li> <li>12 Developing and Delivering Business Presentations </li> <li>13 Building Careers and Writing Resumes </li> <li>14 Applying and Interviewing for Employment </li> </ul>

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        Business Communication Essentials: Fundamental Skills for the Mobile-Digital-Social Workplace + MyLab Business Communication with Pearson eText, Global Edition